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"If you want to increase your success rate, double your
failure rate."

Thomas Watson, Sr., founder of IBM

Follow our guide to the most flattering cut for your facial structure
   
Oval
Oval face shapes are perfectly in proportion, with features nicely balanced, a narrow forehead tapering into a small chin via wide, defined cheekbones. Be as daring as you wish: short, long, one-length, layers, fringes, up, off the face - even shaved. All will suit you, as you've no need to compensate for any dominant or weak points.
Celebrity ovals: Kate Moss, Natalie Imbruglia, Keira Knightley, Natalie Portman
Heart
Similar to the oval, but the top half of the face is wider and narrows below the cheekbones to a delicate, yet pointed chin. Curls and waves introduced around level with the cheekbones will widen the appearance of the chin and jawbone and make the face appear better proportioned and essentially oval. Avoid sleek, jaw-length bobs that hug the chin, though - flicked-out ends will create a more balanced outline. Again, a fringe is an option.
Celebrity hearts: Kate Hudson, Sophie Dahl, Kirsten Dunst, Victoria Beckham
Round
The face is full-cheeked and circular. Keep hair sleek at the sides and lengthen the face by choosing a hairdo with plenty of volume on top. Bardot-esque '60s-influenced styles with a bit of backcombing at the roots are ideal. Avoid curved or geometric styles, as they will only accentuate roundness. Also avoid hard lines and wide, block fringes that finish just above the eyebrows. Feathered or layered hair falling onto the face will help create sleeker proportions, and sweeping fringes will have a slimming effect. Keep curly hair all one length and, ideally, long to avoid bulk. Full curls accentuate roundness, but high ponytails and up-dos with loose tendrils around the hairline and sides are all options.
Celebrity rounds: Christina Ricci, Stella McCartney, Dawn French.


How closely does hairdressing follow women's fashion?
Hair and women's fashion goes hand in hand really; hairstyles should always complement clothes and fashion.

Square
A broad forehead and a strong square or angular jawline dominate your face. Slim those broad cheekbones with long styles and chin-length layers. Fringes will focus attention on your eyes: opt for longer, broken-up, full ones or wispy half-fringes. Textured bob cuts, which fall onto the face, and curls kissing the cheeks will both slim down the widest points of the face and help re-balance it.
Celebrity squares: Minnie Driver, Renée Zellweger, Billie Piper, Jada Pinkett

 

hair maketh the look but should still be in harmony with the clothes
Schwarzkopf finalist Karl Radel

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